Finally! A system to strategically price your photography AND
THE PROFIT PLANNER
YES, I NEED THIS!
– no matter what revenue level you’re at.
proven
ACCELERATE profits!
As a photographer, you already know that growing your business means growing your profits.
Yet, too many photographers make the costly mistake of focusing only on sales and revenue, overlooking the TRUE HEALTH MARKER of business –
The most successful businesses know that without a solid understanding of true costs and strategic pricing, even a fully booked calendar can lead to disappointing profits.
profit margins.
If you're struggling to set pricing that reflects the true value of your work—and ensures your business is truly profitable, then it's time for a check in.
ESPECIALLY IF,
You’re constantly second-guessing your pricing—comparing your rates to other photographers while wondering if you're undervaluing yourself.
Unpredictable income makes it hard to plan ahead, cover expenses during slow seasons and stay on top of your finances.
The financial side of your business feels daunting because you don’t consider yourself a 'numbers' or a 'spreadsheet person'.
The bookings are coming in but you're unclear how profitable you actually are or which offerings are truly driving your business forward.
You’re unclear about your true running costs, job costs, or what your time is really worth.
You hesitate to raise your prices, worried clients won’t pay, or feel anxious every time you share your rates.
That’s exactly why I created the PROFIT PLANNER, a powerful system that simplifies your pricing and cash flow and empowers you to consistently earn more profit from every job!
And I'll let you in on a secret...there's an easier way that removes ALL the guesswork!
I'VE BEEN THERE FRIEND,
This isn’t just another tool, it's the exact process that transformed my photography business, taking my
annual profit from 21% to 91%.
FOR PHOTOGRAPHERS WANTING TO SET STRATEGIC PRICING AND INCREASE THEIR PROFITABILITY
THE PROFIT PLANNER
say hello to...
A DONE-FOR-YOU TEMPLATE AND VIDEO TRAINING SERIES
05
Gain a clear view of your monthly cash flow with the cash flow calculator to always stay in the postive.
MASTER your cash flow
04
Keep your growth on track and see your revenue and profit progress each quarter and year.
TRACK YOUR PROGRESS
03
Map out your desired annual revenue and choose the right offerings to get you there.
cLEAR REVENUE GOALS
02
Use the pricing calculators to ensure you're setting healthy profit margins on every product and service you offer.
Strategic pricing
01
Including those sneaky hidden expenses and what your time is REALLY worth.
KNOW YOUR TRUE COSTS OF DOING BUSINESS
higher profits!
DIScover the 5 core principles that drive
If you want this to be the year that you *finally* commit to:
Hitting your revenue goal!
Pricing with precision and confidence
Boosting your business' no. 1 health marker – profitability!
Mastering the 5 essential core principles of profitability
get ACCESS NOW for just $97!
Maximising the value of your time and skill
HERE'S WHAT YOU'LL GET INSIDE
Step-by-step guidance to get you mastering your most crucial numbers – each video being under 10 minutes.
7-part video training series
Know what every job truly costs you and set your desired profit margins for every type of job
Strategic profitability calculator
Prepare custom quotes with full confidence in your asking price while boosting your bottom line
Custom pricing calculator
Define your income target, map it, and stay on track each month, quarter and year
Revenue goal planner
Plan ahead and smooth out income fluctuations with ease
Cash Flow forecasting calculator
A quick reference guide for essential terminology
Financial terminology cheat sheet
the profit planner
Gain full clarity on your true running costs and calculate your real hourly rate
Cost of doing business calculator
I identified the activities that were driving my business forward and what I needed to stop doing or outsource.
I figured out exactly what to charge and how to meet revenue goals
I could finally stand behind my pricing decisions with complete confidence
I knew the real cost of my time, like giving up weekends for weddings
I understood all my business costs
I got crystal-clear on the true health of my business
I saw my annual profits soar from 21% to 91%! (you read that right)
It wasn’t until I started learning everything I could about finance, and implemented a profit-focused system that EVERYTHING changed:
When I started my photography journey 14 years ago, I was just like you–passionate about photography but stumbled over pricing and managing my business cash flow.
I still remember the nerves when sharing my pricing with potential clients, hitting 'send' and saying a prayer.
Looking back, I realised I’d unintentionally undersold myself more than once. Hindsight is 20/20, right?!
I thought a successful business was simply about staying busy, paying the bills and having some left over.
I was so focused on shooting and booking my next job that I buried my head in the sand when it came to my numbers. It felt too overwhelming to tackle.
Hi, I'm Zelda Green.
FREQUENTLY ASKED QUESTIONS
I know what you’re thinking…Do I really need another tool?
I get it, you already have plenty of tools but the truth is, the Profit Planner isn’t just another tool; it’s a comprehensive method designed specifically for photographers like you. It fills gaps other tools miss, helping you truly understand your numbers and maximize your profitability.
Why should I invest in this?
Your business can’t afford for you not to know this. For just $99, the Profit Planner gives you everything you need to increase your profitability. Consider this a small investment with a significant return–one that could pay for itself with your very next booking and set you on the path to achieving your revenue goals.
How long will it take?
I get it–you’re busy. That’s why the Profit Planner is designed with busy photographers like you in mind. The short tutorials make it easy to learn and quick to implement. Everything you need is organised into one simple resource, with plug-and-play calculators that save you time in the long run. No more wasting time juggling multiple complicated documents.
Will it really work for me?
Whether you're just starting out, a seasoned pro, or somewhere inbetween, the Profit Planner works in any stage of your business and in any genre of photography. With customizable calculators and video training, you'll have everything you need to measure and improve your profitability – all in one easy place, no matter where you are on your journey.
Can't I just figure this out on my own?
Why spend countless hours guessing when you can follow a proven path and see results faster? The Profit Planner accelerates your success by providing a step-by-step method that you can plug and play in less than a day. As I like to say, money is made by efficiency – invest in it!
How is this different from other tools?
Unlike generic tools, the Profit Planner is specifically tailored for photographers and creatives in the wedding industry, focusing on what truly matters to your bottom line. Plus, with a money-back guarantee, you can try it risk-free and see for yourself how effective it is in boosting your profits.
Do I have to be good with numbers to implement this?
You don’t need to be a ‘numbers person’. The Profit Planner is intuitive and designed to empower creatives like you, busting the limiting belief that numbers are your barrier to success. Filling knowledge gaps is essential for a thriving business. Putting it off for later is only losing you money and delaying your growth.
I’m not sure if it’s the right time for me?
There’s no better time than now to start maximizing your profits, regardless of your business stage. Don’t settle for low paying jobs or undersell yourself just to fill your calendar. Mastering this financial skill now will bridge the gap between where you are and where you want to be.
Reports that businesses that actively manage their finances and monitor profitability are more likely to survive beyond the critical five-year mark, which is often cited as a common tipping point for business sustainability.
It should come as no surprise that there is a direct correlation between financial skills and business success.
U.S Small Business AdministratioN
Published several articles emphasizing that businesses focusing on profitability over pure revenue growth tend to be more sustainable and resilient in the long term.
Harvard Business Review
Survey data of small businesses shows that those who actively track their profitability are more likely to experience growth.
Intuit Quickbooks
A well known case study showed that when Starbucks shifted focus from rapid expansion to profitability management in the early 2000's–by closing underperforming stores and focusing on core financial metrics, profitability and stock performance significantly improved.
starbucks
I'm confident the Profit Planner will help you boost your profit margins and give you the clarity and confidence you need in your numbers. And I believe in happy customers, not just happy profits. If the Profit Planner doesn’t meet your expectations, simply email info@zeldagreen.com for a full refund—no questions asked. And since it’s a digital product, it’s yours to keep no matter what.
Try the Profit Planner for 30 days. Get your money back if it didn't deliver.
Satisfaction Guarantee
100%
Transform your business into a
SHOW ME HOW, LET'S DO THIS!
powerhouse!
profit-generating
THE PROFIT PLANNER
A DONE-FOR-YOU TEMPLATE AND VIDEO TRAINING SERIES
GET IT TODAY FOR JUST $97
While The Profit Planner is designed to help you understand your numbers and make informed decisions that could positively impact your business, we cannot and do not guarantee specific earnings or profit outcomes. Your results are entirely dependent on your individual efforts, experience, and the unique circumstances of your business.
By using The Profit Planner, you acknowledge that your business outcomes are influenced by many factors beyond our control, and ultimately, it’s up to you to implement the strategies and take the necessary steps to achieve your financial goals.
We’re here to support you on your journey, but your success is in your hands. Use The Profit Planner as a valuable resource, and remember that your commitment and consistent action are key to realizing it's potential benefits.
If you have any questions or need assistance feel free to reach out to info@zeldagreen.com We’re here to help!